Marketing Touch in a Digital World

Friday, March 26, 2021, 1:15 PM - 2:30 PM

Session Description 

This presentation will cover a clear marketing plan of best practices for website, social media, and email marketing:
- Defining what you do, for whom, and why they should trust you
- 3 steps to Simple and clean websites
- The power of video testimonials
- Referrals and loyalty programs that work
- Why email wins over Facebook and Instagram, every time
- Surfing the wave
- how to use Facebook Live and Instagram Live



Melanie Burns
Anatomy Trains

Melanie Burns is the COO of Anatomy Trains and Director of Anatomy Trains Europe and UK, with a 20 year career in international business, working with Digital Equipment Corporation, IBM, Microsoft and Cisco.  She has a Bachelor’s degree in Psychology from Clark University, is an LMT, and a graduate of Tom Myers’ highly acclaimed Anatomy Trains Structural Integration program. She has assisted Tom Myers internationally in manual therapy courses, trauma courses, and in several week long cadaver dissection programmes. Melanie also owns and operates a 500 Hour Yoga School in Maine, teaches courses on the Polyvagal Theory, and is on the faculty of the Liberation Institute, providing yoga teacher training certification programs within the Maine State Prison.  

Combining her background in psychology, bodywork, and yoga, her passion is working with the survivors of trauma, as they heroically search for safety.



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